Multi-Year Partnership Extension: Ticketmaster Australia And Crown Resorts

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Post on May 08, 2025

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Ticketmaster Australia and Crown Resorts Extend Partnership for Multiple Years

Sydney, Australia – October 26, 2023 – In a significant move solidifying their long-standing relationship, Ticketmaster Australia and Crown Resorts have announced a multi-year extension to their existing partnership. This renewed agreement reinforces Ticketmaster's position as the leading ticketing provider for Crown's diverse portfolio of entertainment and events across its Australian properties.

The extended partnership ensures that Ticketmaster will continue to power the ticketing experience for a wide range of events held at Crown venues nationwide. This includes concerts, sporting events, conferences, and other high-profile gatherings. The deal highlights the success of their previous collaboration and the mutual commitment to delivering seamless and secure ticketing solutions to Crown's patrons.

This is a significant win for both companies. For Ticketmaster Australia, it secures a key account and showcases their dominance in the Australian entertainment ticketing market. For Crown Resorts, the partnership guarantees a reliable and established ticketing platform, enhancing the overall customer experience and minimizing potential logistical challenges.

<h3>A Winning Combination: Ticketmaster's Technology and Crown's Venues</h3>

The partnership leverages Ticketmaster's cutting-edge technology, including its robust online ticketing platform, mobile ticketing solutions, and advanced fraud prevention systems. This ensures a smooth and secure purchasing process for ticket buyers, minimizing the risk of counterfeiting and maximizing convenience. Crown Resorts benefits from this enhanced security and a simplified ticketing process, allowing them to focus on delivering exceptional entertainment experiences.

This multi-year extension builds on a successful track record of collaboration. Both companies have worked together to deliver memorable events for years, and this renewed commitment promises continued success. The partnership offers several key advantages:

• Enhanced Customer Experience: Seamless ticket purchasing and management through Ticketmaster's user-friendly platform.
• Improved Security: Robust fraud prevention measures minimize the risk of counterfeit tickets.
• Streamlined Operations: Efficient ticketing processes for Crown Resorts, freeing up resources for other areas of their business.
• Access to Innovative Technology: Crown Resorts gains access to Ticketmaster's latest ticketing innovations and advancements.

<h3>Looking Ahead: A Future of Seamless Entertainment</h3>

This extended partnership signifies a long-term commitment to providing Australian entertainment fans with a superior ticketing experience. The collaboration between Ticketmaster Australia and Crown Resorts promises to deliver memorable events and a seamless journey from purchase to entry for attendees. The agreement underscores the importance of a reliable and innovative ticketing partner in today's competitive entertainment landscape.

The specific financial terms of the multi-year agreement remain undisclosed. However, both companies expressed their confidence in the continued success of this collaboration, emphasizing their shared commitment to delivering exceptional experiences to Australian audiences. This partnership is a testament to the strength of both brands and their shared vision for the future of entertainment in Australia. Expect more exciting events and a smooth, secure ticketing experience at Crown properties across the country.