Ticketmaster Australia's Partnership With Crown Resorts Continues For Years To Come

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Post on May 08, 2025

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Ticketmaster Australia and Crown Resorts Extend Partnership: A Long-Term Commitment

Sydney, Australia – October 26, 2023 – In a move that solidifies their longstanding relationship, Ticketmaster Australia and Crown Resorts have announced a multi-year extension to their existing partnership. This collaboration ensures Crown Resorts’ venues will continue to utilize Ticketmaster’s industry-leading ticketing and access management solutions for years to come. The renewed agreement underscores the success of their previous collaboration and signals a commitment to delivering seamless and secure ticketing experiences for patrons across Crown's diverse portfolio of entertainment and hospitality offerings.

This partnership is significant for both companies. For Ticketmaster, it represents a continued dominance in the Australian entertainment ticketing market, solidifying their position as the preferred provider for major venues and events. For Crown Resorts, the extended agreement guarantees a reliable and robust ticketing infrastructure capable of handling the large-scale events held across their properties in Melbourne, Perth, and Sydney.

A Winning Formula: Benefits for Both Parties

The benefits of this extended partnership are multifaceted:

• Enhanced Customer Experience: Ticketmaster's advanced technology provides Crown Resorts with tools to improve the ticketing process, reducing wait times and offering a more streamlined, user-friendly experience for customers. This includes features like mobile ticketing, enhanced security measures against fraud, and improved customer service channels.

• Streamlined Operations: The partnership allows Crown Resorts to focus on their core business of providing exceptional entertainment and hospitality, while Ticketmaster handles the complexities of ticketing and access management. This efficient system minimizes operational overhead and maximizes resource allocation.

• Data-Driven Insights: Ticketmaster's data analytics capabilities offer Crown Resorts valuable insights into customer behavior, allowing for more effective marketing strategies and informed decision-making regarding event programming and venue management. This data-driven approach optimizes revenue generation and enhances overall operational efficiency.

• Robust Security Measures: Ticketmaster's commitment to security is paramount. Their advanced fraud prevention systems help protect Crown Resorts and their customers from ticket counterfeiting and unauthorized access, ensuring a safe and secure environment for all attendees.

Looking Ahead: A Future of Seamless Entertainment

This renewed partnership between Ticketmaster Australia and Crown Resorts promises a future of enhanced entertainment experiences for Australian patrons. By leveraging Ticketmaster's cutting-edge technology and expertise, Crown Resorts can continue to deliver world-class events and maintain its position as a leading provider of premium entertainment and hospitality. This long-term commitment represents a significant investment in the future of Australian entertainment and reflects the confidence both companies have in the strength and success of their collaborative efforts.

Keywords: Ticketmaster Australia, Crown Resorts, partnership, ticketing, entertainment, events, Melbourne, Perth, Sydney, technology, customer experience, security, data analytics, Australian entertainment, long-term agreement, access management, mobile ticketing, fraud prevention.